SUPPORTING YOUR BEHIND
Support for those affected by colorectal cancer in Canada
Colorectal Cancer (CRC) is the second leading cause of death from cancer in men and the third leading cause of death from cancer in women in Canada (Canadian Cancer Society). Though it affects almost the same number of Canadians as breast cancer does, it does not garner nearly as much attention or awareness among the public, particularly in younger adults. CRC is often a silent killer as it takes about 10 to 15 years for the cancer to develop. With regular screening, most polyps can be found and removed before they have the chance to turn into cancer. Screening can also detect colorectal cancer early, when it’s small and easier to treat. This is why the PSA’s such as the video created by Canadian born actor Ryan Reynolds, highlighting the importance of screening, are so important. Regular colorectal cancer screening is one of the most powerful tools for preventing this disease that affects men and women. Surprisingly not every province and territory have a screening program.
Necessity
Support and guidance of patients, caregivers and their loved ones throughout their cancer experience
Activity
Hosting and moderating support groups where those touched by colorectal cancer can get the information they need to actively participate in their care
Countable effort
Every good deed allows for an individual to receive the information they need to navigate their cancer journey.
Result
5000 virtual sessions to support individuals touched by cancer through information and psychosocial support
Systemic effect
Change patient outcomes and improve quality of life by providing the right information to actively participate in their cancer care
Background
Colorectal cancer is the 4th most diagnosed and second deadliest cancer in Canada. Though preventable, treatable and beatable if caught in its early stages, each year colorectal cancer claims the lives of thousands of Canadians. This year, we anticipate over 24,000 Canadians will be diagnosed with disease however, with the advent of COVID-19, the suspension of screening programs and interruptions in cancer diagnosis and care, we unfortunately expect an increase in the number of patients who will be diagnosed with advanced colorectal cancer. The impact of the overburdened healthcare system and personnel shortages has had a catastrophic impact on cancer care, leaving patients with a lack of information and appropriate services. As such, our responsibilities and demand for our services have grown. By providing access to virtual support, we are ensuring that each patient has the right information and receives the right treatment at the right time. It is our combined challenge and opportunity to save and/or prolong the lives of these patients while ensuring the best quality of life.
The good deed
Living with cancer or having a loved one be diagnosed with the disease can be overwhelming, discouraging and extremely stressful. Social and emotional support is associated with better overall health. Creating a virtual support community throughout Canada allows access to much needed services to all. Our goal is to ensure patients and caregivers are informed about the disease, empowered by this knowledge, and receive the support necessary to be active participants in their care. Equipping patients and caregivers with the right information at the right time provides the understanding and confidence required to advocate for themselves, ask important questions about treatments and overall prognosis and improve their quality of life. Exchanging with others who have similar experiences gives them access to practical tips and tricks for dealing with some of their unique issues, ranging from new family dynamics to dealing with side effects of treatment and adapting to their new norm.
About Canada
Capital of Canada
Ottawa
19,57 million women
19,36 million men
lived in Canada in 2022
Contribution to GDP by gender in Canada
50% men
30% women
20% unlocated (Statistics Canada 2018)
The value of unpaid household work based on replacement cost (R.C.) was $516.9 billion in 2015, representing 26.0% of nominal GDP and 45.7% of HDI.
It is estimated that about 1 in 16 Canadian men will develop colorectal cancer during their lifetime and 1 in 34 will die from it. It is estimated that about 1 in 19 Canadian women will develop colorectal cancer during their lifetime and 1 in 40 will die from it. (Canadian Cancer Society)
About the organization and further information
Further information and source
- • Colorectal Cancer Canada, 2020. Patient & Caregiver Survey Project Review . Patient & Caregiver Experiences With Early-Age Onset Colorectal Cancer in Canada
- • Canadian Cancer Society, May 2022. Colorectal Cancer Statistics
- • American Cancer Society, June 2020. Colorectal Cancer. Causes, Risk Factors and Prevention
- • Contributions to gross domestic product by gender, 2008 to 2018
- • Estimating the economic value of unpaid household work in Canada, 2015 to 2019